Big Data

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The Challenges of Big Data

Pioneered by sensors, smart devices, and social collaboration technologies, a new information world has arrived. As these change drivers take hold, a huge mass of transactional data is starting to emerge - structured, semi-structured, and unstructured — capturing trillions of bytes of information about customers, suppliers, and operations. In itself, this sheer volume, velocity, and variety of data, also called “Big Data”, is a global phenomenon — but what does it imply?

Though many organizations around the world regard this collection of data and its value with skepticism, the use of big data is becoming a key way for leading organizations to outperform their peers. McKinsey estimates that retailers embracing big data have the potential to increase their operating margin by more than 60 percent.

The world's digital universe added 1.8 Zettabytes in 2011 with continuing exponential growth — projecting 35 Zettabytes in 2020*

70% of the information in the digital universe is generated by individuals. Unstructured data accounts for 85% of the information.

We are living in the era of Human Information which shapes our adjusting view of the world. Our roles of consumer and professional are converging, as are the physical and virtual worlds.

In capitalizing the value of data available to them, organizations must go through a paradigm shift — rethink their management of the sheer scale of this data, their infrastructure, and their current management frameworks and IT processes. To capture value from big data, organizations need to deploy new technologies. The integration of sophisticated analytics and unstructured data to create new business value is often inhibited by legacy or proprietary systems with incompatible standards. But, the decision to deploy and start developing a new environment is not something you can make overnight. It needs planning, strategic thinking, a vision of where the change could possibly take you, how quickly and how long it will take for the returns on your investment to impact your business growth positively. It's a journey that can be accomplished better with the HP Technologies and Services.

*IDC, 2011 Digital Universe Study: Extracting Value from Chaos

HP Intel Solution Center’s expertise

By developing a full program on Big Data, the HP Intel Solution Center offers a unique combination of powerful, reliable, and scalable hardware components, innovative software solutions, and unparalleled expertise in the domain of the Big Data and Information Management.

HP Intel Solution Center's expertise

To learn more:

One-day Hadoop discovery workshop agenda (PDF)

Hadoop and HP Insight Cluster Management Utility (PDF)